Step 1: We need 2 sets of banner designs. One for "Restaurants" and one for "Spas and Salons". These designs need to be approved before the additional banners are created.
Step 2: We need 5 different versions of each of these banners, one for each target city (Boston, Bay Area, LA, NY, Chicago, Local). To start please use "Boston" as the city. When the initial designs are approved we just need to add in the city name. We also need one for "Local", you will just add the word "Local" in the city name. For example, the banner will say "Hungry? Find Boston Restaurants" another version would say "Hungry? Find Bay Area Restaurants".
Step 3: Each of the city banners will need to be in 4 different sizes, 300x50, 216x35, 168x28, 120x20. The smaller banners may need to be text only b/c they are so small. The larger banners can be be creative and use pictures, but they must be easy to see on a small screen.
Text for the banners can be as follows, "Spoil Yourself. Find Boston Spas", "Hungry? Find Boston Restaurants" "Find Boston Restaurant Reviews". The smaller banners can use less text like, "Boston Restaurants" or "Find Boston Spa Reviews" "Find Top Boston Restaurants"
Here is an example of where the user will go when they click on these banners; http://m.go2.com/search/restaurant?term=
Thanks! Please let me know if you have any questions. (examples attached) firstname.lastname@example.org