We have created an eBook for people who are starting, or rebranding for their restaurant. We'd like the cover of the eBook to be aspirational in that they will feel confident that the information within the eBook will relevant, and that they can trust 99designs with their branding needs.
It can include artwork from the 99designs platform, you can come up with something interesting "fake" restaurant brand that illustrated a great logo in action.
We are also open to a photographic approach, using a photo of a crowed and successful restaurant, with artifacts that are branded within it can be a great treatment. If you go this route try to find free, or inexpensive stock photography (under $100.00).
Please let me know if you have any questions, the eBook is attached to the brief as a reference, I would encourage you to read it before concepting.
The copy on the cover should read: "Design essentials for restaurants" Gesta Font. You can mock it up in a san serif if you don't have it. There should also be the 99designs logo on the cover as well (bottom of the page is fine).