Como hummingbird começou a jornada do(a) design de logotipos
Nome da empresa
OHC - Occupational Health Center
OHC is a group of physicians that perform drug tests, physicals, etc on employees and prospective employees. The demographic is small, mid-size and large corporations who contract to send all of their employees to OHC for occupational health care.
Employees that use OHC are laborers. Everyone at a plant, factory, or office may now be eligible for OHC services.
Conte para a gente quem é você e quem é seu público alvo
Two tiered demo:
1. Human Resources Officer and Corporate Liasons who choose to use OHC to do all of their Industrial Medicine needs and tests.
2. End User: Everyone at a plant, factory, dock or office. This is who actually gets the medical services and tests. Think hard hats, gloves, cranes, and steel toe boots.
This brand logo needs the cleanness and feel of a Fortune 500 healthcare company, but we want the introduction of the industrial side. Think cogs, tools, diamond plate, blue collar, labor finders.
OHC (acronym) has to be the main element. We will actually be called OHC. Please typeset Occupational Health Center to work with the OHC.
Brand Colors: Blue (5405 PMS)
Grey (40% K)
We need logo to work as 1 color
but would like to see a 2-3 color job
no 4 color logos
This logo is pharmaceutical meets Industrial -
Hospital meets Catepillar.
Heavy type but would like to see some different weights between the OHC and the name.
We really like clever logos where an industry item creates a letterform. This might be tough but just a thought.
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