We're really interested in branding, per se. Our name, Epiphany Anglican, is usually mispronounced and mis-spelt, so we need the symbol, the brand that, when people see it, they immediately connect it with "the church over on Bay Street."
"Epiphany" means "the sudden manifestation of something new." In other words, it's an "ah-ha moment" when the lightbulb goes off in your head and you realize exactly - in our case - who this Jesus is and what He means to your life.
In Christendom, the Epiphany occurred when the wise men from the east realized who this Jesus is, and brought him gifts 12 days after Christmas (Jan. 6). Therefore, our primary symbol is a STAR. Given our unfettered faith as Christians, a star that emanates from a cross or, from a different perspective, can be seen as a cross, is not at all out of line.
Our primary color is royal purple, usually with white contrast.
We have a font that we use, where the "i" in Epiphany is dotted with a star, but we need a brand/logo. Something on our sign our front that grabs people's attention who are going by at 45 mph; something to use on our advertising and stationary. Something that causes someone to react with....
"holy crap, honey, we need to check this church out!"