Como armandoe começou a jornada do(a) design de logotipos
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Mariposa Farms is a cannabis, family-owned company out of California. Our company comes from humble beginnings and we'd like to portray that in both the logo and the name. The name comes from our family background (our parents immigrated to the United States from the Mexican state of Michoacan which has a huge presence of mariposas or butterflies). Hence the name Mariposa Farms! We want our company logo to be something simple, yet with a powerful message. Like the Mariposa or butterfly, the cannabis growing process is very similar. The herb, like the butterfly, goes through a transformation from seed to plant to herb. More importantly, we want the company to have a professional look that can be respected by people of all backgrounds never minding things such as race, financial background, political beliefs, etc.
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As I mentioned above, something simple yet effective is what we're looking for. These logos will be put on our product packaging that's a transparent glass jar with a bamboo lid that contains the herb. We want to be the company that brings a sense of professionalism, youth and sincerity to the cannabis industry in California. I've attached a photo of another cannabis company that does the glass jar packaging well in my opinion. I'm a big fan of their simple design with vibrant yet confident colors. I also like how they incorporated an animal to their logo as I'm hoping maybe we can also do so with the Mariposa. Of course we want to do it in our own individual way, not exactly how they do :)
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