Concurso concluído

Challenge pre-conceptions of church: Rebranding CFTC

Lisa Rout precisava de um novo design de logo e criou um concurso na 99designs.

Um vencedor foi selecionado entre 231 designs enviados por 27 designers freelancers.

231
entradas
27
designers
1
vencedor

Como Lisa Rout começou a jornada do(a) design de logotipos

Nome da empresa

Church for the City, East London

Visão geral

Based in Bethnal Green, Church for the City (http://www.churchforthecity.org.uk) is a multicultural, modern and lively Christian church in the heart of East London. It welcomes all to it's Sunday morning services at the FymFyg bar (http://www.thefymfygbar.com) and has a great social scene outside of Sunday services for all ages.

Conte para a gente quem é você e quem é seu público alvo

We want to target an East London audience, with a particular focus on attracting men.

BUT we want to attract a community which is diverse in age, class and culture.

Customer insight is as follows:
People who:
- Want something real
- Are tired of the synthetic
- Are searching for real love
- Are looking for something different
- Are hoping for answers
- Value freedom
- Are looking for an encounter

Requisitos

Needs to be suitable for letterhead and banner use.

The church meets in different locations - we want this to be reflected

We want to create a new, meaningful brand identity for this East London church and show that Jesus is relevant to the people of East London. We want to appeal to people who are looking for real love, wanting something different and hoping for answers.

We tend to attract those who are looking for an encounter and are happy to get their hands dirty

As a result of seeing this piece, we realistically expect our target audience to:-

Think: This isn’t what I’d expect from a church
Do: Want to find out more

The tone of voice that will be most compelling to our audience is:
Edgy, Accessible, Challenging

The most convincing (rational) messages we must help them remember are:
• We’re different from the norm
• Honest
• Friendly

The one big brand (emotional) promise we need our audience to buy in to is: ‘I want to get stuck in!’

The name Church for the City must be included in the design.

Pacote personalizado

US$469

Destaques grátis

  • Concurso aberto
  • Rápidos

Arquivos Finais

AI
EPS
PDF
PNG
JPG

Nós encontramos alguns concursos semelhantes que você pode gostar

US$299
We are a small church seeking to have a large impact in our community....
design por HemmepowerDesign design por JokerinthePack design por senfrie
36
entries
16
designers
US$299
Texas based clothing boutique. We sell sassy clothing with a lot of southern flare. Target audience is women and youn...
design por Shantall Rueda design por Dasha M. design por Dasha M.
49
entries
18
designers
US$299
Professional athletes will retain our services to help them make some of the most important decisions over the course...
design por suketi art.. design por heaven.wr design por gopal lv
154
entries
43
designers
US$299
PR Volt turbo charges your PR so you never pay an agency for PR again. PRVolt automates and amplifies your PR campaig...
design por Araisya design por rokhimbarokah design por Mbah Muhdi
30
entries
13
designers
US$799
The Corner Pocket is the only smoke-free billiards hall and bar in the Florida Panhandle. It is a historic pool hall ...
design por gcsgcs design por A R I A L studios™ design por andjusticeall
65
entries
15
designers
AU$399
Land and engineering surveying land developers,architects,construction...
design por afirst99 design por sabarsubur design por afirst99
58
entries
11
designers

Nós guardamos um lugar para o seu concurso de design de logotipos.

Comece agora mesmo
AU$399
HiVsTeRs VIC is a Melbourne based, secret facebook / social group for HIV positive people of ANY age or gender, who i...
design por Enola design por VitoVitorino design por VitoVitorino
103
entries
20
designers
US$299
Oilfield related working with oil and gas. Checking H2S, monitor gas levels. Target is oil companies....
design por signe' design por Bits Graphix design por fenix82
42
entries
12
designers
US$799
We're a progressive preschool and kindergarten. We use a whole child education approach by building social-emotional,...
design por shon_m design por shon_m design por shon_m
105
entries
30
designers
US$299
Transfers services in Guanacaste Costa Rica; Transfer from airports, tours, hotels, private charters...
design por ZALMA_212 design por ZALMA_212 design por ZALMA_212
65
entries
19
designers
€279
HELLO THERE! In the last three years I've baked over 150 different cakes on my weekends- so I think I can say that b...
design por Dragona99 design por Dragona99 design por Dragona99
189
entries
14
designers
£199
Assurent will help people who rent their homes become more financially stable and secure. We also want landlords to c...
design por Addictive Ads design por Addictive Ads design por Addictive Ads
149
entries
32
designers