Concurso concluído

Cloud Infrastructure Company logo

EngineRoom.io precisava de um novo design de logo e criou um concurso na 99designs.

Um vencedor foi selecionado entre 254 designs enviados por 95 designers freelancers.

254
entradas
95
designers
1
vencedor

Como EngineRoom.io começou a jornada do(a) design de logotipos

Nome da empresa

Steam-Engine.com.au

Visão geral

PRODUCT OR SERVICE:
What is it that we are selling?
Hardware and server infrastructure extension. Infrastructure on Demand.
Ability to plug your pipeline/system into our extra processing power and storage capacity easily.

COMPETITION:
What are we up against? Are our competitors direct or indirect? Are there alternatives to buying a product/service like ours? What does the competition have in its favor? Do we know how well the competition is doing?

Low level, smaller based render farms in the US with little or no support. These re not Infrastructure on Demand based business, merely rendering services. Potential players in the market are not focusing on an actual business need, product or service requirement, rather technology platform only.

DESIRED PERSONALITY:
If your company/product were a person, what words would you use to describe its personality? (3-5 words) Powering of ideas, Bigger , Inspirational , Sophisticated, Smarter , Trusted , Simplicity, Industrial, SteamPunk

Our team have considerable experience living in the trenches with the problems that this service addresses. We can actually qualify the real business savings, and value around the service use for our clients in real money ROI terms.

Conte para a gente quem é você e quem é seu público alvo

TARGET AUDIENCE:
Who would buy your product or service? Male and/or female? What age bracket? How do they act? How do they make their purchase decisions? What influences them? What are their attitudes, beliefs and values?

Phase 1: Geo Science, Bio Medical, Film making (vfx / animation / games), Analysis, Number crunching, Financial, Oil & gas Exploration, Pharmaceutical R&D, Simulation

Phase 2: Private Virtual Corporate Infrastructure on Demand. ie Corporation, products, services in a box

TARGET AUDIENCE PERCEPTIONS:
What do they currently believe about your company or its products?

Capital requirements of maintaining such complex HPC based environments require monetary resources to be diverted away from the organizations core operations and value proposition, to managing infrastructure that very often is only required for short intense bursts.
Additional feedback has been one of "why hasn't this happened sooner", "About time", "fantastic"

Requisitos

Ultimately logo, website, print, corporate branding.

PRoducts and Services are
Infrastructure on Demand (Storage, Software, Servers, Rendernodes)
Professional Services around pipeline optimisation, design and delivery. Service Delivery / Support Desk services for the Corporate market including Banking, Defense, Utilities, Government etc.

REWARD/ PROMISE:
What's the main thing the customer gets out of buying this product/service from you? Trusted Partner/Advisor ,Enabler , Value , Simplicity of service , Simplifying the complex

Our Experience
We understand the needs and pitfalls of infrastructure extension
We understand this at a very deep international and local industry specific level.

SMIT (Single Most Important Thing):
What is the single most important message to communicate?

Simplicity of the solution, utilisation and immediate ROI

Design thoughts:
Pistons, Steam Punk, pushing computing to the edge etc. We like the use of a train in the logo as an idea, however this device must convey the above and also tie both the concept of steam powered, and future energy option / power together in a believable manner

Sites we like
http://www.steamgames.com
http://www.valvesoftware.com/business/
http://waterlife.nfb.ca/

Pacote personalizado

US$370

Destaques pagos

  • Destaque na lista

Destaques grátis

  • Concurso aberto
  • Garantido
  • Rápidos

Arquivos Finais

AI
EPS
PDF
PNG
JPG

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