Como stephen 5 começou a jornada do(a) design de logotipos
Como você é conhecido?
Oxford Tax Partners
Conte para a gente quem é você e quem é seu público alvo
Oxford Tax Partners is a new company that helps American citizens manage and settle their IRS tax debts. We will have a staff of tax attorneys, and so the logo should be somewhat authoritative. Our clients will look to us as experts who know how to deal with the IRS. Oxford Tax Partners is not technically a law firm, and so we don't want a logo that has a standard law firm look and feel. But, our logo needs to convey trust, and that we are experts in the field. Most times, people are both overwhelmed and threatened by the thought of having to work with the IRS. They know that their issues will not go away unless they are handled appropriately, and so trust is key.
Our typical client is a person (male/female split is around 50/50) who is mid-forties in age. We will mainly market via Google paid search advertising, and so potential clients will interact with us primarily online (on our website) before we have an initial call with the prospect.
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