Designer Life Logo

Seeking brandable logo for a personal development company that helps people design and create the life of their dreams through seminars and CD/DVD programs.

The design must be 'brandable' and I require:

1) A UNIQUE font treatment,
2) A UNIQUE image with a focus on lifestyle.

This logo must be designed to convey a sense of TRUST to my ideal customer, who is moderately financially successful, discerning and looking for a trustworthy guide through the maze of the personal development world.

NO images of females, flowers or anything that resembles a software company logo please. READ THE FULL BRIEF to avoid wasting your time and mine please.

The logo must fit in with my website design at http://www.designer-life.com, BUT please do not use my old logo as your reference point. Feel free to be creative.

Ratings System:
2 star and below - not really what I'm looking for.
3 star - getting closer but need revisions or a different take on your
design
4 star - design is being considered
5 star - I really like the design and will make the final selections from these.

Designer Life

Designer Life needs a new logo. Please visit http://www.designer-life.com to see the website it will fit into.

We love our current logo, but have to discontinue using it (long story), BUT please do not use my old logo as your reference point. Feel free to start from scratch and be creative.

The new logo needs to be classy and brandable, yet still convey a feeling of adventure lifestyle design.

Here's what we do:

Designer Life helps people design and create the life of their dreams.

Most of our clients are seeking financial freedom and we help them discover their passions, design their future and teach them the mental skills required to be successful in life.

We are a company that loves our clients and often develops a personal relationship with them, so the logo sould reflect an open hearted feeling, not a cold corporate identity.

We reserve the right not to choose a winner, but we very much hope to award the best designer and recieve a unique brand.

- A UNIQUE font treatment.
- The words 'designer life' must be in lower case if using a sans serif font.
- A UNIQUE image with focus on lifestyle. Please be creative with the icon - not just generic icons. I'd be interested in exploring the idea of a hammock as an icon to represent living 'the good life' so to speak.
- Logo on a white background.
- Logo in vector format.
- A brandable logo symbol and font OR unique font treatment sans image.
- A logo that conveys an inspirational feeling.

- Females, silhouettes or flowers.
- Anything that looks like a computer software logo.
- My tagline in the logo.