Yellow Rocket Performance
The brief is to design a new logo and corporate identity kit for a new Training and Communication skills Consultancy Company. The logo will be used across print, web, digital and merchandise mediums. The logo ultimately will reflect a large brand and diverse range of products.
see below attached brief, plus two images /logos that I quite like. Particularly the first where the rocket has been incorporated into the name.
Initially the logo is to be used for communication through ; cards, letterheads, quote headers, website, newsletters, blog-headers, email signatures
Yellow Rocket Performance is an exciting new company that will deliver Training and communication skills consultancy to medium and large corporate companies in Australasia
Yellow Rocket Performance will deliver in the general areas of Effective Efficient Communication and in Specific Areas of; Sales training, Communication skills training; Interpersonal and Professional, Customer
Service, Negotiation skills, Effective Presentation skills, Management Communication tools and Skills.
Yellow Rocket Performance will deliver theses courses through 1 hour / ½ day / 1 , 2, or 3 day courses and seminars. The courses will be run by Yellow Rocket Performance Training Specialists who have both been extensively trained and worked in the sales and communication industries for a period of years.
The key audiences for Yellow Rocket Performance are:
1. HR managers and General Managers who need effective face to face business communication and time management training for employees at all levels of their company. Also for 1st, 2nd, and 3rd year graduate employees that are deficient in these critical business skills.
2. Sales, marketing and general managers of medium and large businesses who need flexible, affordable, tailored training from above list.
3. Professional services companies e.g. accountants, lawyers, financial advisers, brokers for sales and communication training
Please note: in year 2 and 3 (2013) YRP will focus on GenY niches in the training and development market once corporate training challenges have been adequately scoped out.
Yellow Rocket Performance has been set up in direct competition to the large number of training organisations currently in the market that lack any fresh ideas and approaches and continue to deliver programmes that are out of date and not relevant to the way businesses work today.
Innovative – latest techniques and training methods to enhance learning and enjoyment
Interactive – the way we deliver courses
Passionate about results
Professional – benchmark training
Dynamic – our trainers and our ease of booking
Modern – Up to date
- Quality, flexible, affordable and local training solutions
- Ease of enquiry, booking and organisation – all online with actual trainer helpline support
- Prompt and reliable response time from enquiry to booking (24hours)
- Dynamic trainers with out of the box training methods to enhance learning
- Innovative training materials for candidates
- 70% Practical exercises with only 30% theory
- Ongoing follow up and support – email support for workplace enquiries and challenges later on
- Feedback and follow up from actual trainer to identify successes in the workplace
- Award winning for new training methods
Yellow Rocket Performance will blaze the way forward in performance training, generating results that are second to none.
The brand of Yellow Rock Performance will encapsulate all that the company stands for and people will identify with the company through its strong brand identity.
Blog and Newsletter Header
Quote Header / template