Como allisonBy começou a jornada do(a) design de logotipos
Como você é conhecido?
Qual é o slogan da sua empresa?
Conte para a gente quem é você e quem é seu público alvo
LKPB is a mechanical and electrical engineering firm targeting architects and facilities managers. This firm has new leadership emerging and is are looking for a more distinguishable identity. They have used their letters LKPB as their logo for years and they are looking for a more recognizable brand that can stand on its own if they choose to rename their firm in the next 5-10 years. They are very personable and are experts in their field. They have a rich legacy (48+ years) but they need a makeover to help sell to new clients.
Qual o segmento que sua empresa está mais relacionado?
Quais as cores que você quer ver no seu design?
Escolha dos designers
Outras solicitações de cor
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty. - leaning towards navy
Light neutrals: Purity, balance and sophistication.
Also interested in an accompanying color- lighter blue or aqua or just greys
Let designers make suggestions:
Para nos dar uma ideia geral da sua marca, quais estilos você mais gostou
Inspiração de design
They have a rich legacy that they need to emphasize; however, they are looking for a new image to sell to new clients so they need a modern look. Their work is very linear, but they do prefer soft simple forms. They want a unique look- something to separate them from a sea of competitors...most engineers either use their names or a square/rectangle. They want a "solid framework" for their logo but are looking for a more creative solution within that framework...so the sky is the limit, but nothing cartoony or cutesy- they want to illustate their dependability and taking their role seriously. Thank you for your creativity! I am also attaching their current logo but it is terrible...very angular and 80's with bad legibility. I'm looking forward to seeing what you create!
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