The logo is for the company name of WishList Products. Please note how "WishList" is spelled with capitalization.
The main logo will be for WishList Products. I would like it to be flexible enough to be used for our other products. Our first is called "WishList Member".
You can see an example of what we currently have at:
When I say flexible, you can get a great idea of what I'm talking about by looking at the site called:
They have a logo that they use and then it is flexible in the sense that they use it on all of their other other sites or products. Click on their list of network sites and you'll find stuff like:
and so on. You'll see that they have one basic logo but it has a different color and a slight variation to it for each network site.
Our first product is called WishList Member and we will be releasing a number of other products that all have WishList in the title. The key logo is for WishList Products, however we'll want to follow the same model as mentioned above. Example...
http://member.wishlistproducts.com (this site is coming soon)
http://member.wpwishlist.com (this is the current site)
We are not locked into using the exact header graphic that is on the current site so we can be flexible there. Our current logo that says "WordPress WishList" looks pretty good on the current header graphic. We're open to changing our header graphic to something that matches the logo a bit more.
We will most likely be submitting this to our current customers so we expect to get tons of feedback due to the number of people that will see it.