We are 3 guys who enjoy playing and promoting poker. We organise tournaments to attract serious and competitive poker players who wish to test their skills against the best of the best. Players are required to pay a fee to enter the tournament. The fees collected form the prize pool for the eventual winners.
Our target audience is aged 18-35 and the majority are male. We want to attract serious poker players or those who are starting out and want to become serious players. Our tournaments are aimed at those who want to challenge themselves by playing against highly skilled opponents. Players should have a strong desire to win, have a professional attitude to the way the approach the game and thrive in a competitive environment.
The logo should be professional - nothing cartoony or in a comic style. We don't want any cliches (eg royal flush cards or set of aces, etc) The logo should be distinct and different from what is already out there. This could involve designing new elements or presenting existing poker icons in new and fresh ways by stylising them, combining them in a unique way, incorporating them with the brand name (or the double P abbreviation) or using interesting perspectives and textures.
We are planning to use the logo on t-shirts and hats to present to tournament winners so the logo should try to represent success, exclusivity, elitism, and prestige.
Any graphic/symbol in the logo should be able to stand alone from the brand name (text ) so it would be useful to have a double P in the graphic element. However, don't let this limit you. We are interested in your creativity.
Some attributes associated with the brand include: Professional, confident, high quality, aggressive, funky, elite, valuable
The design should be clean, simple, strong, distinct, memorable and easily recognisable. It should work in both coloured and monochrome versions.
The files will be required in both vector (.ai) and web formats (.png with alphas and layered .psd)
Please do not use any stock images, clip art or other licensed material in the logo.