Como RDLTD começou a jornada do(a) design de logotipos
Nome da empresa
Recognify is a web based application and ipad app that helps you rebuild your memory after you have suffered a brain injury or disease (stroke, infection etc). It is designed to help people learn (actually relearn) about their family and friends and personal history.
This is a free tool that leverages the latest science and power of the web to help people relearn the most intimate details of their lives.
Conte para a gente quem é você e quem é seu público alvo
The family and victims of brian injuries, strokes and brain disease or old age. These are people who are educated and internet users but also are suffering from a significant life altering events. Typically aged 24 to 65 male and female. English speaking audience that are well educated and are proactive.
The idea for this logo is to create an image/brand that people and their families can trust and identify with a process of relearning and rebuilding some of the most personal aspects of their lives:
-Ideally would evoke a sense of science/medicine/healing
-rebuilding pieces of one's biographical life (work history, personal history)
-Learning about family, friends and memories are key to the concept of recognify
-The software relies on repetition, fun and the weaving of similar concepts together
-It is a visual and auditory solution. You see images, words and shapes
The Recognify name incorporates the concepts of:
I have attached some images of neurons, the brain and dna. I like the abstract feeling of the dna sequence and the neuron.
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