The words to include in the logo are: “The Hired Gunz. The word “The” may be smaller than the words “Hired” and “Gunz” because it is less important.
The client creates Powerpoint presentations for large corporate clients such as Cisco, Google, Merrill Lynch, and Disney. Their clients hire them to make sure that the presentation looks good and works correctly. The tagline for the company is:
“When your presentation needs to be perfect”
In the past, the meaning of “hired gun” was a bodyguard or mercenary. In today’s business world it means, “an expert brought in to resolve complex problems.” That is the definition behind the name here.
Do not try to use any gun, bullet, or target images. The idea is “experts brought in to resolve complex problems with important presentations.”
The look should be clean, simple, and like those used in the business world.
The logo needs to work in both a color version and in black and white (and reversed). It needs to work very small and large (like on the side of a truck). It needs to work if it is embroidered on a shirt or hat.
We are open to color choices, although the client is fond of gray and orange. They do not like brown and will probably reject anything in that color.