Como Andrew Levy começou a jornada do(a) design de logotipos
Nome da empresa
Competitive Coverage is an insurance company with two core businesses:
1. Generation of insurance leads (both health and life insurance, although in the future we may expand into auto/property/etc). Leads are generated by marketing directly to consumers via various methods: search engine marketing, email campaigns, etc.
2. Selling of leads to agents. Life and health insurance agents can buy leads from Competitive Coverage to try and solicit interested consumers.
Conte para a gente quem é você e quem é seu público alvo
The logo will be used for both consumers and the b2b side of our company. Our audience is mixed but generally older -- everyone from small business owners, blue collar workers, to families or aging couples and professional insurance agents.
Be creative but keep in mind our target audience. It must be professional and flexible enough to be used on our website, business cards, etc. The logo should include the words: Competitive Coverage
* I'll need the pdf files when you are done. If you rasterize the layers then please also give me the names of any fonts that you used.
Sidenote: Try to design the logo without the .com in the name. However, it would be great to have the .com in a hidden layer in the pdf in case we change our mind.
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