Logo! (for CHARLIE, an interactive business strategy agency)

Charlie

We're a Los Angeles-based interactive business strategy agency, working primarily with entertainment clients. We help celebrities and production companies leverage their brands to develop new businesses and revenue streams. We do business strategy, design, branding, development, marketing, and management -- seeing projects from idea to implementation. We also incubate and create our own products, launching 3-4 every year. We're young, smart, fun, energetic, and growing quickly! Hello!

Our audience is potential clients and potential partners. We want visitors to understand that we're a smart, serious, creative, plugged-in interactive agency with razor-sharp business savvy, a keen aesthetic vision, and a deep understanding of the new media/tech space. We have a strong track record of building and growing successful businesses, both other people's and our own.

We want a logo that is crisp, simple, intelligent, elegant, and clean but not too boring; classy and classic but not stuffy; whimsical but accessible; fun but not frivolous; serious but not didactic or overbearing. Our URL will (soon) be http://www.meetcharlie.com. Our old logo is at http://www.operanewmedia.com. We don't like that!

We like white, red, blue, green, black, orange - simple colors that feel classic. We probably want no more than 2 colors in a logo, but obviously follow your heart if you have a cool vision. We don't really like yellow, pink, purple, turquoise, fuchsia, fluorescent colors etc.

As far as iconography, we'd like some sort of icon. We imagine this will be a distinctive "C" that can be used as a favicon, stamp, etc. However, the most important thing is the rending of the word "Charlie." We don't think we want it in all caps, although we think the header at http://notational.net/ is very cool. We don't have a preference at this point between "Charlie" and "charlie" so pick what you like.

Ideally, your submissions will have a idea for the word "Charlie" as well as a corresponding "C". Don't hesitate to reach out with any questions! Really looking forward to seeing your ideas. Thanks for submitting!