Como The Franchise Coach começou a jornada do(a) design de logotipos
Australia's only specific business coaching model solely for businesses within franchise models (franchisees). Wanting a design that is contemporary and transportable across international boundaries.
Nome da empresa
The Franchise Coach
O que te inspira e como você imagina o design para seu negócio?
What - we would like a dynamic and powerful logo designed which creates immediate franchise alignment.
Why - This business is an Australian first. It must be a powerful statement about success, with a long-term growth consideration in mind.
Company - new, small business. 3 yr plan to be selling licences to operate within brand nationally within Australia, then within 5 yrs internationally.
- the major colour must be a strong navy blue.
- second colour could be a soft caramel or olive colour (you can be creative with this one)
- The tagline's that I've been considering are "We'll kick your butt, not kiss it!" and "you miss 100% of the shots you don't take". Don't know if these really work, if you think of anything else, open to suggestions.
- What I don't want is someone who isn't committed to giving their 100% to this design. I'd prefer you work on something that you can give it to. If we only get 1 message from someone passionate about making a difference, then that's the one we want to see.
- You have almost total creative control.
- GO FOR IT...