Como stevem começou a jornada do(a) design de logotipos
This is not your grandfather's law firm. We are a new company that offers high-level attorney outsourcing options to law firms. Our attorneys (most from top 10 schools) work from home, have flexible schedules and excel at what they do.
Nome da empresa
Second Chair Legal
O que te inspira e como você imagina o design para seu negócio?
We are not a temp agency and we are not a traditional law firm. We are something new. High-level litigation outsourcing for law firms (essentially additional attorneys on demand for established law firms).
In the legal world, the expression "Second Chair" is usually meant as the main attorney's "right-hand man." The lieutenant on the trial team.
Our logo should appeal to both our clients (law firms) and attorneys that we are recruiting. Because of this, the logo should convey trust, professionalism, and competence, but it shouldn't look like a traditional firm's logo.
- A brandable logo which is fresh, modern and clean
-Logos which include the tagline "Experienced Attorneys Without the Overhead," as well as some which do not
-Fashion-forward color palette
- AI (adobe illustrator) format
- Nothing cartoony
- No cliche or obvious legal images like scales, books, and gavels