All Things Crystal
The site this logo is going on is http://www.allthingscrystal.com. The site is about 3 years old and is in need of a hole new look starting with the logo. This site is on the first page of google and many other search engines for major keywords and keyword phrases and is in the company of other quality and professional sites. It's about time that allthingscrystal.com start looking as classy as they do.
Our customers are anybody that can use a credit card that range from both young and old but I'd say most customers are middle age. They make purchases anywhere from $25.00 to $900.00 for a single item or into the $1000's when buying bulk. I think the logo is very important because it is the sites symbol that portrays a character of being professional and trustworthy. Simple but elegant that gives a customer confidence to make a purchase by feeling secure.
Please be creative with your own ideas. Here are some thoughts to help lead you in the direction I wish to go in, some of which I've already expressed above.
When I look at some of the big dogs I'm running with like waterford.com, lenox.com, sawarovski.com, preciosa.com and crystalclassics.com, I don't see big flashy logos but simple, elegant and professional logos. I would like to stay closer to that kind of logo but still want to be open to all ideas.
The Logo should read;
All Things Crystal
The initials capitalized and my first thoughts are to make the word crystal darker or stand out some how. But still open to all suggestions.
I'm changing the colors on the site from what I have now to a radiant purple theme with shades of pinks and blues and all the other colors that a crystal reflects through its many facets, but the primary color is purple.
I would like some symbol to be apart of the logo but have no clue or ideas there. Swarovski has a swan, Waterford has a sea horse, Lenox has some kind of royal leaf thing. I need your help here.
The font I will leave up to you but I see a professional elegant and graceful font in both italic's and straight lettering but please don't just stick to that.
All I can think of next is to talk is about background. I would like to see two variations, one with white and the other of course a radiant purple.