Como Dan Morrison começou a jornada do(a) design de logotipos
Nome da empresa
We are the sanctioning body for Jet Sprint Boat Racing in the United States. I am the vice-pres. of the assoc. Our board is looking for a new logo that makes our sport recognized by its logo. We want to keep the USSBA letters with some kind of a sprint boat design. Our sport is very extreme and fast paced. We run with a navigator in the boat (2 people). Our boats can turn a corner with up to 7G forces. Boats can reach speeds of up to 100mph in 3 seconds. All boats have roll cages in case they hit the dirt. We race in 3ft. deep channels approx. 15ft. wide. Our sport is starting to really take off in the US with TV and media coverage at most races. This sport has the potential to become a nationally recognized race venue. The sport originated in New Zealand and Australia about 30yrs ago.
Conte para a gente quem é você e quem é seu público alvo
This sport is a magnet for anybody who likes extreme motorsports. We have found that the most adult males and a large majority of adult females are attracted to this sport.
We would like to keep the USSBA letters as the main piece of the logo. Maybe show some kind of a drawing of a boat. Show speed? Cornering quickly? We would like to say "keep it simple", but would like to see what you got. You need to see some pictures and videos of the boats racing to fully understand the agility of these boats. That will also give you some idea of the way the boats should look.