Como Rogerf começou a jornada do(a) design de logotipos
Nome da empresa
We are a wholesale division with a new name. Previously we were operating our retail and wholesale divisions together as Bodo (http://www.bodo.ca). We primarily sell health and wellness type products, in Canada and the USA. Our logo will be our website address.
We're looking for a logo that we can incorporate on packaging, signage for in-store displays, website, business cards.
We are a company that is also very aware of our footprint - We don't deal with factories who mistreat their workers or provide an unhealthy work environment. Our CEO has personally visited our manufacturers to make sure that all workers are treated fairly.
We are in the health and wellness business to improve the well being of our clients, and our clients' clients.
We bring products that are new an innovative to the mass market. Typically, the products we bring to market are superior to all other alternatives at the same price point.
Conte para a gente quem é você e quem é seu público alvo
We are targeting retailers of health and wellness products. We will also be getting web traffic to our webstore directly from consumers and end users.
Our end target market - the one who will be buying the packages with the logo - will be people seeking a better health alternative. Price points will be from $10 - $200 typically, but we could be bringing larger product to market as new products evolve.
We will be targeting mass retailers down to small retailers.
We'd like the "u" in u-renoo.com to stand out, so that it conveys the message "you renew". As well, maybe the "e" should convey the "eee" sound as in "renew", not the e sound as in "renovation" (maybe a bar over the top, like this: ē. We want it to be somewhat obvious that what we're after is the sound "you-rēnew".
We want the logo to be quite clean looking... web 2.0 type...