Offermama is going to be a site that provides local offers for people similar to Groupon and Livingsocial. We're looking for an identity that is combination of serious and fun. It should communicate a cool sense of urgency and somehow the fun of getting cool local offers.
Male and female, 22-40. Focus on hip internet users that like to be the first to try new things.
We want a logo and identity that will be used on the web site, all collateral and all other marketing materials.