Harmony Locum Tenens
We are a young, energetic and professional healthcare staffing company. We have no preconceptions about the design so please flex your creative muscle. We would prefer to avoid any cliche medical icons, stethescopes, etc.
Our business is about joining people and companies for the ultimate benefit of patients. Essentially, we facilitate the temporary placement of medical doctors in healthcare facilities such as hospitals and medical clinics.
(Harmony- A pleasing combination of elements in a whole)
The name "Harmony" is really the branding focus. Locum Tenens (Latin phrase meaning "to hold the place of") is an industry descriptor specifically related to the physician staffing vertical and we will have othe descriptors in the future (ie. IT, Nursing, Therapy, etc.) so we forsee future iterations with consistent branding of the name "Harmony."
Doctors, physicians, MD's, hospitals, medical clinics. Typically a conservative bunch and our competition tends to lean this direction. While we respect the serious nature of healthcare, we prefer to appeal to the personality of individuals and capture thier attention with energy and enthusiasm. We dont mind pushing the envelope a bit... just a little bit...
Open to your creative design elements in the logo. Brand name "Harmony" should be easily identified so nothing to abstract in the font design.
Logo will be utilized for web, print and merchandising. Need to have flexibility for light and dark backgrounds.
Go for it.