Recoverade is a brand dedicated to helping athletes and active individuals perform to the best of their ability by helping to replenish essential amino acids, electrolytes, antioxidants and vitamins lost during intense exercise so the athlete can fully recover. It has a proven ratio of BCAA's (Branched Chain Amino Acids are found in high concentrations within the muscle and proven to be effective for muscle recovery) as well as electrolytes for accelerated hydration and Vitamin C to boost immune system. It is in powder form for now. One scoop delivers a much more powerful dose of ingredients than the leading sports drinks. Whether a practice, training or competition athletes muscles work very hard and if they do not get the proper nutrients post-workout (after training) their muscles cannot fully recover. Every time a muscle fully recovers from stress put on it, it comes back stronger which means that the athlete can train harder and continue to push the limits each workout which will lead to consistently improving performance. Muscle recovery is the most important aspect of any athletes training routine. We want to be known as the highest quality, research based supplements that work every time.
Athletes and the general population of people who go to the gym to work out or run frequently. This includes bodybuilders, runners( track & field and marathoners), MMA fighters, golfers, basketball, baseball, football players, and basically everyone who is active and wants to stay health and fit. Large competitors in the industry are EAS (eas.com), Optimum Nutrition (http://www.optimumnutrition.com/) , GENR8 (http://www.genr8speed.com/endurance…urance.php), BSN (http://www.bsnonline.net/), Scivation (http://www.scivation.com/), Gatorade (http://www.gatorade.com/default.aspx#home). We are a company that believes in sticking to the basics. So many supplement companies try and come out with the newest thing that has no research behind it and market there way to top rather than creating high quality supplements that work. We want a brand that can be trusted to give athletes what they need to help them reach and achieve their goals. Our target audience for Recoverade is everyone from elite athletes to the average gym member and everyone in between.
Recoverade will be available in 2 versions to begin with. Recoverade "performance" and Recoverade "zero". The recoverade "performance" will be in a black container with a black label, and the Recoverade "zero" will be in a white container with a white label. You have free range to use all colors and styles... there is no limitations. We want to see what you can come up with. I mean that is the reason why we chose 99designs right? If If I had any talent as a designer I wouldn't have submitted this form. haha We want the logo to be sharp and memorable. This can end up being a very strong branding image if done right. Recoverade can become the go to recovery drink for all athletes and active people. It will get a lot of exposure and we want to make sure the logo and brand image can stand the test of time. Thank you all for your time and we look forward to seeing your designs.