Professional, Trustworthy, Diverse: Logo with flair needed

Grossi Group Inc.

Grossi Group Inc. is a family-based business in California. We own and operate two stores where we buy, sell, and loan on gold, silver, and platinum. We mostly deal in jewelry and coins. We have great pride in our good reputation and quality service. We treat all customers with respect and fairness. Now that we have incorporated we are looking at both expansion and diversification opportunities. We may open additional shops and/or diversify into commercial real estate.

We have a very mixed audience. Customers at our stores range from low income pawn customers to high-end retail jewelry shoppers and bullion buyers. Our other audience will include potential business partners in the future.

• We would like to have a logo that projects trustworthiness
• We currently use a Walking Liberty Gold coin on our business cards but we have never used a logo
• We don’t mind the use of coins, diamonds, scales, or other coin/jewelry based graphics
• We would like to see something that may incorporate coin/jewelry based graphics together with something that represents diversity and growth
• We like clean lines
• We would like to see a little flair
• We would like to have color in our logo but also want it to be effective in black and white
• We would like a freely available font to be used
• The name, GROSSI GROUP INC., must be incorporated into the logo
• We want a logo that can be used everywhere – business cards, letterhead, website, advertising
• We would like the logo in vector format, but also as a JPEG file please