Como H Kempe começou a jornada do(a) design de logotipos
Nome da empresa
Kalaya Self-Health is a company obsessed with helping people take responsibility for their own health. We used to be called Kalaya Products and have developed top of the range health products. We are now expanding our range to include self-health electronic healing equipment and are having our website completely redone. We are after a logo that is polished, sophisticated and competes in the traditional medical world rather than too "organic" or alternative.
You can check out http://www.kalayaproducts.com.au to see some of our products.
Conte para a gente quem é você e quem é seu público alvo
Individuals who are interested in learning about and using natural alternatives to the traditional medical world of poisons and surgeries. The age range generally is about 30 years and up, though the majority of our customers are middle aged or older.
Kalaya is the Aboriginal word for Emu (a very large flightless bird that is native to Australia) - you may choose to use an emu motif or not. We do not want the design to look Aboriginal. You might like to include an image of an emu you think would best complement your design should we wish to use them side by side.
Our corporate colours are dark green, leaf green, black, white and silver. We are not attached to the current pms colours however do want to keep the colour range the same. Green must be included in the logo and you can select as many as you like from the others. The design should also work well in black and white.
The logo will be utilized on our website, brochures, product and equipment labels, corporate uniforms, stationery, etc, so it needs to be able to be legible at different sizes.
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