Como khindle começou a jornada do(a) design de logotipos
Nome da empresa
Business Evaluation Calculus
Business Evaluation Calculus (BEC) is a research-based, software-assisted, web-accessed system for evaluating the current and potential value of any business, ranging from well-established large enterprises to brand-new start ups. BEC has been developed by one of the world’s leading professors of entrepreneurship.
Working through the system involves answering 15 questions (in the form of a rating number between 1 and 9) in 5 key areas:
The output of the tool is a comprehensive report involving numbers, graphs, comparisons, recommendations and ratings. BEC is as applicable to not-for-profit organisations, clubs, societies and projects as it is to profit oriented ventures.
We want a clean, striking international friendly logo that works in multiple contexts.
Conte para a gente quem é você e quem é seu público alvo
Users of the system will range from entrepreneurs who start new companies to managers, who evaluate existing businesses to investors who contemplate taking a share in the business being examined.
In short, anyone who wants a dispassionate assessment of the current and potential value of any business organisation or project should use this tool as a key component of their decision making. It provides systematic, really-fast, really-simple calculation of the true potential of a project or venture.
- Type-face and graphic must work well together.
- Type-face must be a font that is freely downloadable from the Internet or included.
- Graphic suggests business calculation but is not too 'busy'.
- Logo must look good in both colour and black and white.
- Must look good on a web home page and all subsequent pages (can’t be too busy)
- Must look good as a letterhead
- Must work in power point presentations
- Colour: relatively open minded, but green suggests growth potential and newness. Silver or gold suggests money.
- Highly professional. Appeal to all ages. Conservative without being boring.
- Perhaps suggestions of quantitative (numbers) output might be good
- The slogan/sub-head after the words Business Evaluation Calculus are: "From possibility from profitability." (Optional and open-minded on use of this sub-head)
Key outputs and benefits of Business Evaluation Calculus
- A truly unbiased report representing the value of your business, venture or project.
- Performing the evaluation is also a thorough education in business evaluation; the program contains slide presentations and detailed printed material on all aspects of venture evaluation.