Como Vik Desai começou a jornada do(a) design de logotipos
Nome da empresa
Collegian Corporate Consulting Group (a.k.a 3CG)
Collegian Corporate Consulting Group is a company that provides experienced and educated MBA talent to small businesses for short term consulting assignments. Small businesses will register through our website (www.collegianconsulting.com, which is under construction) and submit a project brief describing the assignment and their needs. MBA students and graduates can register, submit resumes, references, and other credentials, to be assigned to these projects.
Conte para a gente quem é você e quem é seu público alvo
We have two audiences:
Consultants: MBAs from top-tier business schools in the NYC area in fields such as marketing, management, finance, operations, accounting, and computer information systems. Our target MBAs have
- 2-3 years of professional experience with large firms
- 27-30 years of age
- Equally distributed across various ethnic groups
- Equally distributed across gender
Clients: Small Businesses in and around the NYC area.
Our target small business owners have:
- Revenue of less than 10 million
- Average number of staff 15-20
- May be manufacturers or retailers of any products or services
- Looking to establish or grow their business
The logo needs to be appealing to both of our audiences. It needs to be a hybrid of academic and corporate. We want it to be fresh, vibrant, and youthful, but not childish in any way. We would like the fonts to be simple, clear, and professional looking; nothing too whimsical. We plan on using 3CG as an acronym for our company, but we would prefer to have the entire name in the logo. Attached is the design that we came up with, for your reference. Our design incorporates the initials CCCG to form 3CG as well. Your design can be a modified version of our design or it can be a completely new design. The color scheme is essentially wide open, just choose colors that give us the type of look we have described. We'd like it to be distinct and recognizable; we expect to grow this brand and the name and logo will play a large role in the marketing of our company. Finally, we expect to use this logo on our website, as well as printed materials such as business cards, brochures, and other marketing materials, so we'd like to have the logo in a vector format like a photoshop or illustrator file. We will provide feedback along the way to further guide you into creating what we are looking for.
Please do not use:
- Copyrighted Images from companies like Getty etc.
If we accept your design, we expect to have all the rights to use and/or alter this logo.