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We are a campervan hire company operating in Australia and New Zealand. We target (majority) the youth market, backpackers and budget travellers. Our brand represents adventure, discovery and exploration.
O que te inspira e como você imagina o design para seu negócio?
We run a social media competition every few months where customers can upload a photo of them and one of our campervans and tag it on Instagram for the chance to win $250.
We want a new poster (for web and print) designed to send via emails as well as hand out on pick up.
We have an image we want to be used as the background, just needing someone to add text and make it look eyecatching so people will want to enter the competition.
Happy for desingers to be creative as possible, while still keeping the overall image simple and not going overboard with design.
Text should say:
Road trip selfie contest
TAG & WIN $250
Small text at the bottom:
*for t&c's see travellers-autobarn.com.au/blog/selfiewithtab
Company colours: R:248 G:151 B:40
ADVICE FOR FINALISTS:
1. Make the text 'SELFIEWITHTAB' large text as this is the call-to-action of the competition.
2. Have two versions of the same design - one version without the ''TRAVELLERS AUTOBARN'' logo - this should be our web version and it doesn't need the logo as we have a large logo in all emails we send already. The second version for print should have the logo as we will hand this out to customers
Attached is the image we would like to use for the competition, as well as the old poster we have used previously. We like the overall design of the old poster but find it a bit boring and outdated.
Once selected, we would also require the indesign/photoshop artwork files, so that we can have them for future changes.
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