Concurso concluído

One of Australia's largest organic Wine Brands Needs a Label

River Pines precisava de um novo design de impressos ou embalagem e criou um concurso na 99designs.

Um vencedor foi selecionado entre 96 designs enviados por 12 designers freelancers.

96
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12
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1
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Como River Pines começou a jornada do(a) design de embalagem ou impressos

Resumo

The label we are envisioning would have a River Pine tree growing up the side (so the base of the trunk would start at the bottom of the label) and then the branches would reach over top of the label and hang down. The tree would be outside the border of the label. We want the leaves of the tree to be gold embossed. We are also hoping to see a river flowing under the pine and below the actual label. We still want a fairly standard square writing space on the label. Price Point is around $15 US

Nome da empresa

River Pine Organic Wines

O que te inspira e como você imagina o design para seu negócio?

We want a very eye catching label that is distictive which highlights the beautiful river pines growing on our property.

River Pines draws its name from thestately ancient pines growing along the banks of the picturesquecreek that meanders through the vineyard. Also known as she-oaks, orironwood, these towering Australian pines, which can grow to 40m (130ft), are actually flowering plants, and the needles are modifiedstems encircled with tiny golden growths that are actually flowers. We want these golden growths to appear on the label.

(pics at http://riverpines.fotopic.net)

RiverPines Organic Wines is a company that cares about you and your healthand well being. Our wines do not have the many trace pesticides andherbacides found in other wines, and they have a low level ofpreservatives. 

By bringing our wine to dinner or giving it asa gift you are showing your loved ones you care about their healthand the environment. You’re also bringing one of the world’s topaward winning wines.

Our target market is women, over 35 who like an urban feel to design.

 When using the image of the River Pines and the creek in the development ofthe logo please look carefully at the 'needles.' They are differentthan a north American pine and *****we don’t want the depiction onthe logo to be a North American pine.*****
To help you withdesign we have posted images of the vineyard and the River Pines at
http://riverpines.fotopic.net

Sim

- Looking for a front and back concept.... maybe the back can be a reflection of the front?
- Price Point is around $15 US
- We want the tree and possibly the river to appear around the actual label on preferably the left hand side, So the tree would be outside the labels borders.
- we want the gold embossing used on the label
- We want it to look sophisticated but artistically inspired... but still commercial. We are going after the mainstream wine market
- It has to stand out on the store shelves
- If you have a logo idea for our wine you can use it, but we will post the logo we decide on soon
- Please include our wine as being Organic from the Hunter Valley
- Make the wine a chardonnay 
- Use the line somewhere on there "Pure and Balanced as Nature Intended"
- Please note we are hoping for the tree and river to be outside the conventional label, though we are open to seeing it inside as well -- we want the tree and river to make the bottle itself really stand out

Não quero

- Please don't use North American Pines in the picture, please look carefully at the pictures we have posted
- we don't want inaccurate depictions of the needles on this pine... we took close ups of them and posted them at http://riverpines.fotopic.net to help

Pacote personalizado

US$374

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