It is nice how the lid fits on the rest of the box
Minimalistic and classic
Nice how the product is transparent through the box. It provides the unboxer with a teaser.
In the attached file, the Gatorade-Jordan shoe box is a very large box which includes other items. We can't make the shoe box this size, but ideally want to be able to include other merchandise like a hat, laces and crep-protect products. The shoe box should therefore be on average 50% larger than an average shoe box
Quais as cores que você quer ver no seu design?
Escolha dos designers
Outras solicitações de cor
Should demonstrate exclusivity, luxury, but also include a powerful masculine character.
Qual o segmento que sua empresa está mais relacionado?
We customise over 600 different types of sneakers. We would like to have an innovative shoe box design so that it invites to "unbox".
Because of the high price, there has to be a sense of exclusivity to the packaging design. We envisage the use of black, white and gold as main colours, but are open for any other colour patterns.
Descrição do público-alvo do produto
Anyone who can afford a custom sneaker (£450+).
Because we are a start-up, we don't have customer data yet, but we expect customers to be:
- Age: children, adolescents and young adults up to 30 yrs
- Gender: Mainly male. For this reason, the design should attract mainly men, but should be acceptable for female customers as well
- Location: Western Europe and US. Possibly China or Japan as well
- Income level: high enough to afford at least £450 for a custom shoe
Atributos de estilo
Necessidades do design
Design a shoe box.
O que evitar
Avoid generic designs like placing logo on standard shoe box. Anyone can do that with photo-shop.
Dimensões da embalagem
Designers are free to choose their own dimensions for the shoe box.
Destaque na lista
Divulgação no blog
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