Product name is "Origin Roasted: Ethiopia"
Coffee is sold in 1kg bags/boxes to be used/displayed at specialty coffee shops. The coffee is roasted in Ethiopia by Aster Bunna and we are marketing this to cafes across Europe under the Origin Roasted umbrella brand. They will have 250gr retail size offering and possibly other coffees/roasters in the near future.

Target audience:
Coffee will be used by cafes, specialty coffee shops, restaurants, bars. Commercial packaging that is often on display in the bar area.