Our purpose is to acknowledge & showcase the unlimited possibilities of opportunities within & outside of sports for our youth. We strive to encourage student-athletes of America to reach within, above, and beyond their athletic abilities, allowing themselves to incorporate and build both individual and various talents and skills.

The logo is simple and well known. But the process has own interesting in making this design. With a nice spot and good ability in adapting with media and color, this logo successfully stands out from the crowd. How do you think?