Having in mind the briefing and all the requests made, i tried to create an illustration with all the elements that relate to the "Bearproof HuckleBerry Whiskey".
This particular Whiskey is made with hand-picked wild Huckleberries, so i tried to surround the BEARPROOF "badge" with it, to show the sweetness but at the same time wild side that this Whiskey has.
The Bear on top, stands out that wild side even more, as it is a typical resident on Coram, Montana forests, and will bring the client's attention to it, and cause curiosity.