The client, a craft beer bar and restaurant in Canada, sought a menu design that was clear and easy to understand, steering clear of the typical corporate chain aesthetic.
To capture the essence of the establishment, known for its home-smoked and homemade food, I devised a design featuring hand-drawn illustrations I created. This approach imbued the menu with an organic and authentic feel, aligning seamlessly with the character of the place.
This design is for sale (with custom alterations). Please let me know if you like it.