The logo presents a bold and charismatic image, centering on the head of a rooster exuding confidence and flair. The rooster, rendered in a stylized woodcut illustration, sports an oversized pair of dark sunglasses and a cigar, projecting a cool and self-assured vibe that aligns with a lively bar and restaurant atmosphere.

The color palette is warm and monochromatic, with a rich terracotta that hints at both the rustic charm of the countryside and the savory delight of well-prepared chicken dishes. This color choice also resonates with the warmth of a welcoming dining experience.

Below the illustration, the word "Cluck" is featured in a bold, rounded typeface that complements the curves of the rooster's form. The font is playful yet robust, suggesting a friendly and enjoyable environment.