Cashel Technologies provides mHealth solutions to support patient care and meet research needs. Our latest product, http://www.MyWellnessReminder.com, allows service providers to easily interact with clients 24/7 through a flexible, automated, prescheduled text-messaging service designed to improve treatment adherence, lower readmission rates, and contribute to improved client health and satisfaction.
We will be launching in early November at the mHealth Summit 2010 in Washington DC and need a site to convey a professional yet fresh look.
This is a new market targeting the established market of healthcare and pharmaceutical.
The initial target will be mostly suit wearing medical types:
1. Hospital including nurses, doctors, department administrators,
2. Pharmaceutical companies.
3. Academic researchers
The typical person will be middle management looking to solve a specific issue relating to improving patient health by reminding the patient to do their prescribed routine, which may be medication, physical therapy or showing up for their next appointment.
A colorful and professional website that uses the green in our logo. Some blues would be nice as well. Unique and eye catching, please! :)
We would like to play up the fact that our service is a cloud based, so maybe something with a blue sky and some fluffy clouds?
The main landing page will require all the standard web page stuff, a menu at the top along with a site map in the footer. A section to list site features and a way to easily contact us via email. We would also like to steer clients towards a product tour or screen cast.
Some site that we like:
http://www.clarizen.com/ -> nice and clean, easy to find buttons.
http://www.voxeo.com/ -> again nice and clean.
http://www.rackspacecloud.com/ -> uniqueness of the site.
I took a few minutes and cannibalized together a mock up of what was in my head before launching this contest. Use it to get an idea of what I need to be included on the main page then take the design down whatever road you want.
The winner will need to provide a layered psd file containing the design of the main landing page. I can then mock up the rest of the pages myself and send it off to be chopped into html.