Arts Umbrella is a not-for-profit organization that has been in Vancouver for over 30 years. With over 270 instructors, our organization offers a wide array of arts programs from : painting and dance to media arts and video game design, our range our courses is very broad.
Our society looks to advance the artisitc abilities of young people regardless of their financial situations.
Our society is fun and creative with a strong focus on advancing the lives of others. The website should be an extension of this personality.
Conte para a gente quem é você e quem é seu público alvo
Our target audience is anyone from 2 to 19 years old. These individuals can come from an array of artistic backgrounds including painting, photography, sculpting etc, so it is important that the site have a mass appeal.
However, the site also needs to be able to appeal to the parents of these kids who for the most part will be in charge of registering for the classes.