Como ncampbell V começou a jornada do(a) design de site
Como você é conhecido?
Growth Products, Ltd.
Conte para a gente quem é você e quem é seu público alvo
Growth Products manufactures liquid fertilizers, micronutrients and natural organic products that we sell business to business either direct or though a distributor. Our customers types include golf courses, agriculture, and horticulture.
Qual o segmento que sua empresa está mais relacionado?
O que você tem em mente sobre o estilo e o tema doweb page?
Our customers are very intense about seeing photographs that represent their market. If they don't see something to include them they automatically jump to the conclusion that we don't make products for their market. That is why we show the 7 categories of Golf, Lawn & landscape, Horticulture, Agriculture, Arbor Care, Sports Turf and International.
We try to be informational/educational and send out monthly newsletters. We update the home page every month so it shows the latest news that is going on. It's a good way to keep fresh information on the home page.
Descrição das páginas
Growth Products Revised Web Site
5 Pages to Redesign
1) Home Page (http://www.growthproducts.com/index.asp)
a. Images that represent ALL the markets we sell to – golf, horticulture, agriculture, retail, international, sports turf, tree care, landscaping. Maybe shown in rotating banner.
b. Room to post our most recent e-news which is sent monthly
c. Area to post product pictures and product announcements
d. Area to link to digital catalogs.
2) Online Catalog (http://www.growthproducts.com/pages…y_turf.asp)
a. Markets listed to easily switch between them. This is run off a database. Each market has different products and/or different specification sheets.
b. Need to give options to click on / link to 1. Spec Sheet, 2. Literature, 3. MSDS sheets which are all saved as PDF’s
3) News http://www.growthproducts.com/pages…e_news.asp
a. Improve the format of the E-Newsletters, Press Releases, archives, etc…
4) Golf Page http://www.growthproducts.com/pages…&product=1
a. Improve the looks and organization for the Golf market page. The outline and format you come up for this can reproduced for the different markets, i.e. Horticulture, Agriculture, etc…
5) Contact Us http://www.growthproducts.com/pages/contact.asp
a. Need to include all the relevant information show on this page but in a better looking format.
O que evitar
We sell our products to PROFESSIONALS who jobs and lively hood depend on the quality of work they do. You MUST avoid images that look as if they belong in a grocery store, homeowner or other retail orientated point of view.
Our logo colors are PMS 349 and PMS 124.
You can pull off images from the old site, i.e. product thumbnails as an example.
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