Como kienej começou a jornada do(a) design de site
Como você é conhecido?
Conte para a gente quem é você e quem é seu público alvo
We sell state specific legal forms for landlords including rental agreement, rental application, late notices and eviction forms.
Our target is the DIY part-time landlord that owns 1 or more properties/units.
Qual o segmento que sua empresa está mais relacionado?
O que você tem em mente sobre o estilo e o tema doweb page?
Simple and easy, not to cluttered. Builds trust in our product. Maybe uses our TrustPilot customer reviews and the A+ BBB logo.
Descrição das páginas
Sales Funnel Step 1 account selection - This is the page where users select from a one month account or long term access.
Sales Funnel Step 2 Payment Page - This page shows the account type that was selected. the price and the credit card details. You will need a free account to see this page.
Premium Members Document Details Page - This page should be different than users with a free account. You can add things like related articles, related forum post, related documents, featured documents which could be "next step" in the rental process (i.e. Rental App would show Rental Agreement. Rental Agreement would show Late Notice. Late Notice would show Eviction Notice)
O que evitar
Sales Funnel Page 1: I would like to see less scrolling, a shorter page over all. Maybe add a collapsible section or an auto scrolling section. Maybe we should remove the credit card logos, they are on the next page? Remove the options for long-term access, this will now show a monthly price and auto-renew. Let's change the text long term account to "Pro Account" and one month use the word "Account" instead of access. Important!: Pro Account should be the left side option and stand out as the best option or value.
Sales Funnel Step 2 Payment Page - I don't like the software box we show here. The right side of page looks to cluttered with logos.
Premium Members Document Details Page - Remove the Get started in 3 ez steps and the right side "Why ezLandlordForms"
Please see my EZLF Sales Page 1 Mockup for inspiration.
Divulgação no blog
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