- I want a teen look. our target is 7-17 but our sweet spot is 9-13 and these kids want an slightly older look. no kid wants to be younger, always older.
- That being said parents are the ones who purchase this for their kids so it needs feel right to them also.
- It needs be be cool and real that people want to be a part of
- The animated outline of a boy and girl ages 12-14 as far as shape and length goes standing behind the title
- the animated outline or picture of a lemonade stand or kids washing cars
- Something that looks like it's for little kids, too silly, or too cheesy
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