Should include areas for blog highlights, video feeds, and customer testimonials, with all the usual basic menu options. The goal of this page is to lead the user to either learn more about the features of the software, or sign up for a free account. Therefore, it should have a clear call to action, including a very simple form where users can sign up for a free account by entering only their email address.
Some tagline ideas for the Home Page might be:
Own a home with your friends?
Shared ownership made easy.
No more meetings to manage your shared vacation home.
Manage your vacation home with a few simple clicks.
Some main focus graphics on the Home page might be:
A smart phone showing a screenshot of the software.
An illustration of multiple people linked to a vacation home, all working on different computing devices and working in different places. This would show shared management of the home.
Sample Application Page
See attached mockups for a few examples of some of the application pages involved, and choose one to recreate with the design. This page will be the basis for many more that need to be designed.
The Home page and application page should have a similar look and feel, but not necessarily the same layout or menus. The collapsible menus mocked up are just to relay some of the type of content, and don't have to be matched precisely. Most of the pages in the application will need to have some type of similar menu system, just to avoid jumping around to various pages.